Michiel Heijmans coaching and guidance

• You just can't seem to get your website to match your mission statement
• Translating your MT's wishes into marketing is proving difficult
• You get stuck on your website yourself: what to put on it and what to focus on
• Your website has become a mess; everything seems to be stuck together with tape
• Your management team just doesn't understand the balls of online communication
• Your website is just not getting any traffic, not to mention appointments or sales

Bloody hell, none of that should be that hard!? Still.

Practical coaching and guidance

What I love most about my profession is turn on lights with my interlocutors. By learning to look at your business in the right way, and translating that to your website (and other online communications), it suddenly becomes much easier to raise your profile online and attract the right audience for your business.

"Yes, but, Michiel, that makes sense" is something I hear regularly. It also makes sense. But we have become so far off base with our rush mentality that we can no longer think logically. That we think too hard and see a lot of bears in the road. The sentence: "We still need to do something with our website too" has become an excuse. If you're not doing shit with your website, just say you still have to do something with it. Stop it! Just get started; I'm happy to take you by the hand.

Since you are already actively working on your website, have once set something up or perhaps are planning to start a website, we have a practical case study to help you understand the coaching to it. We don't have to start thinking in if/then, but will mainly do and adjust. This can be done as early as tomorrow.

Coaching process

I don't really care if you webmaster are or together a management team forms. If the website is part of your conversations, I am a good addition to those conversations. I help you think differently. I help you see your website differently, understand your target audience better.

Should you be looking for someone to additionally help you with Google Adwords, or just copywriting, then I can draw on a network of professional specialists. We will then talk to them together.

That way, we can focus on content. On conversion-enhancing insights, gained from testing and experience. On determining the right structure for your website, the right sections, landing pages, atmosphere and findability. That sounds more difficult than it is.

Because let's face it: everything we need for a better website is already in your head. It just needs to come out. As your coach I'd love to help you put that knowledge to better use for your website!

Sparring about it?

You can, of course. In that case, let's just have a quick no-obligation intake meeting. That can be done online, but I'd rather come and visit you. Then I won't just see your face through a screen, but I can also taste the atmosphere of your company. The atmosphere that your website will radiate!